Meta Superintelligence Labs (MSL), a Meta AI research unit run by Alexandr Wang, the former CEO of Scale AI[1].
The engine reads it as Meta's push to build advanced AI, framed as research into an internet increasingly filled with machine-generated content.
The unit absorbed a group called Moltbook on March 10, with researchers Schlicht and Parr joining on March 16.
The engine flags it as 'Dead Internet' research done at full corporate scale — a big company industrializing automated online content.